ROB DURSTON PHOTOGRAPHY

Posts Tagged ‘Christmas’

Anatomy of an Image – British Telecom Infinity Christmas

I worked with Matt from AV Browne recently on some billboards that are out right now. They were for BT and their Infinity Broadband service. The image was to be comprised of two little sisters staring up at the marvel of BT’s swirling broadband lightstream as it enters through a window and engulfs their Christmas tree and presents.
There is an unwritten rule in photography; don’t photograph kids or puppies and you’ll keep your sanity. Well we luckily missed out on the puppy but keeping two little under 10 girls attentive is a magic feat on its own. You can get one to do what you want, then the other is crying off looking for their mother. Keys, dolls, air horns, nothing really works consistently, you just have to hope one of the kids is good and then get a decent frame of the other to strip them into the final.
We were very lucky with this one. We got some decent frames of each of them, actually quite a few. So, those images along with some empty plate shots of the scene with a few variations would make it easy to comp the files. Dermott from Streetmonkey was there to advise on the compilation direction for the image and between Matt and myself we made short work of it all.
As far as lighting goes, to simulate the glow from the lightstream I tested a few different options. I tried softboxes at first but they were a little too soft and umbrellas were just too much all over the place. In the end I decided on a Chinese lantern with skirts on top and a small strip bank with a recessed front and barndoors on the bottom.
Below are a few of the images used in the comp.

Left stocking and background plate

Older sister

Younger sister

Final image with copy